Professional Speaking Resources

Smarter marketing examples & resources for professional speakers.

Trying to establish your professional speaking career? Take a shortcut with these smarter marketing examples to get you on the fast track to getting your smarter marketing plan up and running.

Speaking Experience: How to write up what you've done.

Professional speaker, Michael Port, offers his experience list.

Wondering the best way to write up your speaking experience? Take a look at Michael's speaking experience document to see how it's done by an international professional speaker. What's even better is that this is a Word Document, so you can take this format and write up your experience faster and move on the next step in your smarter marketing plan! Get the sample professional speaking list
(Microsoft Word Document)

Session Description: What to include in your session description.

An example of one of Michael's most popular session.

Write, write, write! That's all you do to put your public speaking package together. And you thought your public speaking ‘gig would be all talking. Well, we'll help you out by giving you the formula of a successful session description. Take a look at the description of Michael's most commonly booked professional speaking sessions. It's gotten him booked internationally, so you can't go wrong following this format. Leverage this example and get moving on the to the next step in your smarter marketing plan! Get the sample session description
(Microsoft Word Document)

Learning Objectives: Identify what your audience will learn.

Identifying what the audience will learn is crucial to your success as a professional speaker, use this example for ideas.

If you want to speak professionally, you need to have a value to add to the audience and the program/conference/seminar where you are speaking. This one aspect of your smarter marketing plan is vital. Take the time to do it right and you'll be booked solid in no time. Take a look at Michael's learning objectives for his most popular lead generation session, covering the 7-core self-promotion strategies. Get the sample learning objectives
(Microsoft Word Document)

Letters of Recommendation: What you want people to say about you.

Not all letters of recommendation are equal, use these for ideas.

Letters of recommendation come in all shapes, sizes, qualities and values. When you're asked to write a letter of recommendation, or want to give direction for someone to write a letter of recommendation for you – use these example recommendation letters as your guide. They will give you an idea of how to increase the value of a letter of recommendation that you receive to promote your professional speaking practice. Get the sample letters of recommendation
(Microsoft Word Document)