Book Yourself Solid http://www.bookyourselfsolid.com Small businesss owners become successful entrepreneurs and small business success stories with small business coaching. Tue, 31 Jan 2012 08:21:53 +0000 http://backend.userland.com/rss092 en How to Become a Successful Business Coach or Consultant There is ONE major differentiator between successful coaches and coaches who are struggling.

That differentiator is what you sell.

The most successful coaches in the industry sell their services bound up in comprehensive, proprietary intellectual property. The rest sell general “coaching.” There’s …

]]> http://www.bookyourselfsolid.com/small-business-marketing-advice/how-to-become-a-successful-business-coach-or-consultant/ HOW TO FINISH WHAT YOU START Promises. Promises. Does the very word make you uncomfortable? Conjure up images of promises forgotten, broken, or never fulfilled? If promises don’t make you uncomfortable, then you haven’t been trying hard enough. Or you haven’t been taking your promises seriously. …

]]> http://www.bookyourselfsolid.com/personal-development-advice/how-to-finish-what-you-start/ Anatomy of a Viral Video – A Case Study It’s not often, but every now and then I produce something that goes viral.

A video about my mentoring program, The Alliance, has been shared a lot, despite very little promotion on my part.

Here’s a breakdown of why it …

]]> http://www.bookyourselfsolid.com/small-business-marketing-advice/anatomy-of-a-viral-video-a-case-study/ Everybody Does It (Do You?) Your perspective, the way you see the world, can influence your language, the way you use words. But your language can also influence your perspective.

If you’d like to think bigger about who you are and what you offer the …

]]> http://www.bookyourselfsolid.com/personal-development-advice/everybody-does-that/ HOW TO: Simple Rules for Producing Remarkable Projects Just as a business is emergent, so are projects. After all, what is a business but a series of successfully completed projects? So it follows that, as with your business, the future course of a project is uncertain.

Even if …

]]> http://www.bookyourselfsolid.com/small-business-project-advice/how-to-simple-rules-for-producing-remarkable-projects/ [FREE TEMPLATE] 4 Simple Steps to Build Your Network When most people think of networking, they think of it as something you do to meet new people. However, just for the purpose of this post, let’s define networking as ‘developing deeper relationships with people you already know’ and direct …

]]> http://www.bookyourselfsolid.com/small-business-marketing-advice/free-template-4-simple-steps-to-build-your-network/ [FREE TEMPLATES] to Get Your Projects Done Making commitments and fulfilling them is a primary focus in my mentoring program, The Alliance.

As a result, projects get done and businesses grow.

Is it as simple as that? Yes.

The success of a business like yours is …

]]> http://www.bookyourselfsolid.com/small-business-project-advice/free-templates-to-get-your-projects-done/ [FREE TEMPLATE] Step-by-Step Process for Creating Information Products People love to buy packaged learning and experiences (AKA: Information Products). They’re easy to understand, and therefore easy to buy.

Perhaps you think that your service may not be as easily defined as a packaged product or program, and necessarily has …

]]> http://www.bookyourselfsolid.com/small-business-marketing-advice/free-template-step-by-step-process-for-creating-information-products/ The Best Thing For You Would Be Me When selling anything, consulting, software, a new business idea, it helps to feel confident saying, “The best thing for you would be me!”

Not that I’m suggesting you actually say it, word for word, but rather, truly believe it.

This issue …

]]> http://www.bookyourselfsolid.com/small-business-sales-advice/the-best-thing-for-you-would-be-me/ Job Opportunity: Director of Franchise Sales A friend of mine is the co-founder of Nurse Next Door. He’s looking to hire a Director of Franchise Sales (as long as you live in North America, you’re good to go).

The Company

Vancouver-based Nurse Next Door, in …

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