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Category Archives: Small Business Leadership Advice
How to Promote More Than One Product or Service at a Time
Trying to promote more than one product or service at a time can be very difficult, if not downright maddening.
Generally, I suggest focusing on selling one product or service at a time. This is how you do it successfully:…
Two Reasons You Don’t Have As Many Clients As You Want
There may be two simple reasons why you don’t have as many clients as you’d like:
- Either you don’t know what to do to attract and secure more clients; or
- You know what to do but you’re not actually doing
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Posted in Personal Development Advice, Small Business Leadership Advice, Small Business Marketing Advice, Small Business Money Management Advice, Small Business Sales Advice, Small Business Systems Advice
Tagged Small Business Leadership Advice, Small Business Marketing Advice, Small Business Sales Advice
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Success with The Book Yourself Solid List of 20
This is a guest post by Michael Feeley.
I first began reading Book Yourself Solid and doing the exercises in November of 2009. It revolutionized the way I see clients and do business. Now I only work with the …
Why Most Marketing Doesn't Work and What to Do About It
Most marketing educators offer instruction on how to execute marketing tactics. This is fine, of course. But it’s not enough. In fact, it may be too much. Too much marketing that is. Think about it. For business owners like you …
Newspapers Are a Joke But They Can Teach You Marketing
You may have seen this “joke” before. It’s a good one – because there is truth in it.
There’s also a marketing lesson in it. See if you can find it. I’ll reveal it at the end of the joke.…
How to Talk About What You Do (w/out using an Elevator Speech)
Imagine this scenario: A potential client asks a yoga teacher what she does. She says, “I’m a yoga teacher.” Before she knows what’s happened, she see the potential client’s face contort, his left eyebrow lifts along with the left side …
Audio Recording and Transcript of Seminar on How to Get More Clients with Michael Port, David Frey, and Meredith Liepelt
Audio Recording and Transcript of Seminar on How to Get More Clients with Michael Port, David Frey, and Meredith Liepelt Continue reading
Super Simple Selling (the Book Yourself Solid Way)
Successful Selling Needs The Right Amount of Trust At Just The Right Time
It’s no accident that I introduce sales in Book Yourself Solid in Chapter 9—after I’ve taught you how to set your foundation and build trust and credibility. …
Posted in Small Business Leadership Advice, Small Business Marketing Advice, Small Business Money Management Advice, Small Business Project Advice, Small Business Sales Advice, Small Business Systems Advice
Tagged Book+Yourself+Solid, how+to+Sell, marketing, self+promotion, selling, small+business+sales
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Michael Port's Book Yourself Solid Wisdom
- Long after people forget what you said or did, they will remember how you made them feel. – Carl W. Buechner
- When you’re fully self-expressed, fully demonstrating your values and your views, you’ll naturally attract and draw to yourself those
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Posted in Personal Development Advice, Small Business Leadership Advice, Small Business Marketing Advice, Small Business Money Management Advice, Small Business Project Advice, Small Business Sales Advice, Small Business Systems Advice, Updates
Tagged booked+solid, get+clients, marketing, Michael+Port, sales+advice, small+business+networking
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